Online Marketing Strategies – Marketing Strategies – Johannesburg
A Online Marketing Strategy Formula For New and Expert Network Marketers
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The online marketing world can be very competitive at times when it comes to creating an audience. In the beginning all of us have struggled at some point to find the right online marketing strategies who were looking to build a business online. Everything we need to learn & implement is broken up into pieces then scattered for us to run wild to find. Hopefully this will put an end to your run around marathon, here are some key points we will be touching:
- What type of online marketing strategy you should use?
- What strategies you should focus on?
- Common Short-term, mid-term, long-term strategies
- Advantages/disadvantages of short-term, mid-term, long-term strategies
- Online strategy formula & how to use it
After reading over these key questions & points, there will be a solid blueprint for you to follow and grow any network marketing company. The true benefit will come by implementing what you read within this article. Now it's time to jump to fun parts of this content.
What Online Marketing Strategy Should You Use
This is a very common question that is asked from most beginning online marketers who are looking to grow network marketing company online. In fact it's never a surprise to many of the network marketing guru's who have managed to build a successful business online & offline. It becomes an applause for the beginners who come online to market because we have a large-scale of Network Marketers who try to build their opportunity only offline with minimum amount of exposure.
Little do Network Marketers know it takes a proper marketing formula and/or system to create unique branding for themselves and network marketing opportunity. This formula and/or system that is used for branding purposes is called attraction marketing. Attraction marketing is used very commonly among the Network Marketing Guru's. So here's what every Network Marketer need to look for within their online marketing strategy... the proper attraction marketing system. A very good formula to memorize is this "attraction marketing + network marketing= perpetual marketing", But also understand that with this one formula comes with a plug-in of online/offline marketing strategies.
What Marketing Strategies Should You Focus On
To help you have a better conception of what is being explained to you, I will explain to the percentage of concentration for your market in regards to attraction marketing. Most commonly a large amount of 10% of 20% percent is missing within large amounts of the Network Marketers establishment. And this is because that they have not yet learned the proper 80/20 rule of network marketing.
Your Online marketing strategy should consist of 10%, while the other half of the 20% will consist of offline marketing strategies. The large factor of 80% percent is made up of making solid strong connections most of the time from both online/offline. For most Network Marketers who follow the 80% of the rule find themselves making connections more online(70%) than offline(30%).
Remember to never eliminate offline attraction marketing from your strategy, If it's just passing out a card or attending marketing meet-up in your local area then so be it. The best type of cards to use are both drop/sizzle cards for offline attraction.This will allow you to be visible offline also.
Common Types Of Online Strategies
There is a variety of online marketing strategies that can be used to grow your business. Within the mist of paths to take within the online world.. is usually a point that we most commonly become stuck with. Most Marketers can never make up their mind with what type of online marketing strategy they want to spend the most time with. But here's a keynote for you: "learn the basics of all of mass majority of online marketing strategies".
By learning the basic ropes of each strategy, you will have an idea of what marketing strategies interest you. For example outsource information for each online marketing strategy from online search engines, blogs, forums, social media sites etc.. before making any type of investment for the strategy. Now to keep you in the loop, I want to provide you with the most up to date attraction marketing strategies used online. Within this enlistment you will know of the short-term, mid & long-term attraction marketing strategies:
- P.P.C. ( Pay Per Click )
- P.P.V. ( Pay Per View )
- Solo Ads
- Voice Broadcasting
- Any type of paid advertising
The advantages of short-term attraction:
- When creating a starting point, it is one of the quickest way to obtain very fast results for your business.
- Minimum amount of time invested when creating short-term attraction
The disadvantages of mid & long-term attraction:
- Can be very expensive to produce results if not done correctly
- Cannot stick to one way of advertising content and/or information
- Advertising only attracts & sticks to audience for a brief amount of time
Mid & Long-term
- Article Marketing
- Video Marketing
- (S.E.O) Search Engine Optimization
- Email Marketing
Advantages of mid & long-term attraction:
- When content is structured correctly, You can position work for a consistent rewarding with less effort
- Content always sticks
- If structured properly, You can target a consistent audience without spending a large amounts of time
Disadvantages of mid & long-term attraction:
- Have to spend a large amount of time structuring content
- If not done correctly, You can just be wasting time and not even know it
- You must invest into proper tools to optimize your content to make it stick
The Attraction Marketing Picture
Overall, you want to be use an attraction marketing formula that will help you mark a blueprint to success. If you can learn all of them that's great, but try to learn one of each when starting out. For example you may want to start of with an interest to master Pay Per Click for short-term, video marketing for mid-term & search engine optimization for long-term. For recommendation purposes.. take full training on search engine optimization, This will eliminate the majority of your headaches.
Remember the whole purpose behind the appliance of this formula provided, When applying this formula you will position yourself to become an expert when it comes to building a business online & offline. Another reason is also to attract people towards your primary opportunity just from branding leadership & marketing skills.
Good luck to you and your business, the very best should come to those who strive for greatness in their online marketing business
Choosing the Perfect Online Marketing Strategy for Your Business
If you have an online business or any business that requires marketing through the internet, then it is absolutely essential to have a proper online marketing strategy. For any marketing to be successful, it is important to have a plan that details your aims and goals along with a strategy that lays out the manner in which you plan to achieve it. It is important to note that this is true for any kind of marketing, including online marketing. You should remember that marketing strategies online will definitely differ from that of conventional marketing, which is why proper attention should be given while choosing the perfect strategy.
With the increasing popularity of the internet for business reasons, it is obvious that there are several strategies available today. However, not all marketing strategies are perfect for your business. So, you have to choose the one that fits your requirements and budget. Identifying your business needs along with your goals and aims is the first step towards choosing the perfect online marketing strategy. It is important to specify your needs before you choose the strategy, especially when you are trying to create a niche for yourself in the existing market.
Free and paid online marketing strategies are both available in abundance today. Choice between both these types would essentially depend on the amount of money or time you are willing to invest in your online marketing. In other words, free strategies do not require money but require a lot of time investment on your part, as you will be doing all the work on your own. On the other hand, paid strategies require monetary investment, given that you will be hiring experts to handle all your online marketing needs.
Once you have decided between these two, the next step is to decide on the exact type of online marketing strategy that you require for your business. It is important to remember that internet marketing consists of various factors including social marketing, search engine marketing, content marketing and the like. As a business owner, you can choose any or all of the above, depending on the amount of time and money you want to invest. While choosing strategies and tools, always remember to choose the one that suits your line of business. In other words, choice of marketing strategy will depend on the outreach of the strategy as well as its comfort level with your business. So, if you like to blog, then use blogs. Again, if you prefer to use videos or feel that they help you to connect easily with your targeted clients, make videos and market your business through them.
It is also essential to understand that when you find an online marketing strategy that suits your business needs, stick to it and give it enough time to succeed. Always remember that marketing strategies are not magic wands that deliver results instantaneously. Rather, they require time to get results. Finally, hiring the services of a good strategist is a great way of ensuring that you choose the perfect strategy.
The Reality of Free Online Marketing Strategies
The reality of using any free online marketing strategies is that although they may be cost free they still come at a cost nonetheless! Obviously the attraction of anything for free is hard to resist and especially for many online marketers! Not only are they a resourceful bunch, but in many cases they are also cash strapped as well. When marketing on the internet however we have other assets of equal value to the money we are trying to save but often tend to be overlooked. Since using certain business marketing strategies can save us money, we loose sight of these other equally important assets and this can be a crucial mistake. Not all these strategies are effective enough to justify their use and we need to recognize this and learn cost free does not always means there are no costs involved.
Here are 3 ways in which using 'cost free' but ineffective business marketing strategies online can end up costing you more than you realize.
When marketing on the internet there is a lot of tasks that need to be completed and usually that responsibility is yours alone. Therefore time is very valuable and you can not afford to waste it. Once you fall behind it can be very difficult and frustrating to catch up and when you are not making progress this can be demoralizing. Mounting frustrations can lead to mistakes which in turn take even more time to correct. When using any free business marketing strategies it can take some time to tell if they are effective, and if they are not, you have just wasted a lot of time. It is always good to consider it a lesson learned but time has been lost nonetheless!
Make no mistake your energy level is directly related to your level of productivity. In fact it is normally our level of enthusiasm that propels us to greater heights, so it is important to bring as much energy to whatever it is we are doing. In this way we can then expect the best results and this is a important factor in the performance of most online marketers. Once again if you are pursuing any strategy, you are using all your energy to make sure it works correctly. In addition you are also excited about the prospects of the results and this excitement tends to 'spike' your energy levels. If a certain strategy 'fails' you, through no fault of your own, you have expended a good amount of energy on it that could have been put to better use elsewhere!
Having patience and the necessary perseverance is a basic requirement when using any free or paid for business marketing strategies. The difference here is you generally have a much better idea of what to expect from paid strategies, after all that is why you pay for them! When investing your time and energies into something that is not working it is human nature to tend to lose patience. Losing your patience can lead to making bad decisions, increasing your stress and frustration and eventually having you give up on your dream.
Free online marketing strategies are not always that! Just because many online marketers are using business marketing strategies that cost no 'money' using the wrong one can cost them dearly! You see when marketing on the internet we have other assets just as valuable as money, and these need to be protected as well! 3 of these assets are discussed above. The examples presented demonstrate the value of these assets to your business and how, if not protected properly, can easily dash your hopes of achieving success online. In the end free is only good if it does not cost you anything!